Lucid Motors
Media
Objective
Increase awareness as well as leads to test drive the car.
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Brief
Launch Lucid’s electric cars in KSA
Get qualified leads to test drive the car.
Increase awareness about lucid cars and promote the car distribution in Saudi market.
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Solutions
Daily Google Search optimizations with new keywords.
Utilize dynamic creatives for tailored messages.
Create custom audiences and look-alike audiences to enhance the qualification rate.
Using multiple channels to cover the audience pool.
30m
Impressions
2000
Leads
35%
Qualification Rate