We integrated the website with Oracle BlueKai to segment audience based on programs visited
We extracted ‘User Explorer’ reports to identify audience online signals per program
We used these signals to map out suitable platforms to reach and engage with the right audience, at the right time
+970K
Subscribers & Followers
SOCIAL MEDIA
120m+
Video Views
TOP 10 TRENDING IN 6 COUNTRIES
+42%
Growth
ENGAGEMENT RATE
